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Athleisure - why we love it

March 13, 2018

With athleisure still being a hot topic of conversation for activewear, and not one that’s looking to disappear anytime soon, we thought we’d break down the trend and talk about why we have completely embraced it at Boudavida HQ.

Not sure what the term means? According to the Oxford Dictionary, the definition of ‘Athleisure’ is “casual, comfortable clothing designed to be suitable both for exercise and everyday wear”.

Now we may be preaching to the converted here, but we wanted to tell you about all of the positives for wearing activewear for more than just to exercise in, and perhaps inspire you with more ways to wear your favourite Boudavida items.

Leggings are trousers too.

Gone are the days when leggings were just intended for the gym. Now your favourite pair of stretchy, sportswear bottoms can be worn for more than your workout. With so many prints, lengths or simple black options, there’s so much more choice than just blue or black jeans. Plus, they’re often cheaper than a tailored pair of trousers - so you’ll get more for your budget too.

Activewear can be smart

It’s versatile. What we love most about the athleisure trend is the way it can be styled up or down and layered easily with other items from your wardrobe. We’ve seen plenty of our Boudavida kit mixed with other everyday casual. Here are some of our favourites:

It’s future-proof.

According to statistics, around two thirds of us will be working from home by the year 2020, meaning we’ll be looking less to formal shirts and skirts, and more to active or loungewear that we can be comfortable in whilst we carry out jobs from the comfort of our own homes.

It’s practical.

The nature of sportswear material means that it’s easy to wash and care for and has a long life. Often, activewear is only intended to be worn once before washing, hence all sport purpose materials have longevity and durability as their core properties, being able to withstand the frequent wash and wear. Sportswear will also usually be made from fibres such as polyamide and polyester, which dry extremely quickly and hardly crease.

It’s comfortable and cosy.

On the same topic, these types of sports materials are incredibly comfortable, designed to keep you dry and sweat-free, yet insulated and warm.

It’s stretchy.

Stretch materials are made up of a looped, knitted fabric which allow plenty of give, meaning that you’ll be able to stretch, flex and move easily. Plus, they’re Sunday-roast suitable. While your jeans might judge you for the extra yorkshire pudding or two, leggings won’t.


Address :
Kilver Court Designer Village, Kilver Street,
Shepton Mallet,
Somerset - BA4 5NF
United Kingdom.
Tel : 01749 347303
Email :

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